Step One
Find Out What Is Actually Happening. Two Weeks, $495.
Before anybody commits to a programme, we go through everything you already run and come back with the numbers. You keep the answer whether or not you go further, and if you do go ahead it comes off the build, so the audit has cost you nothing.
What we plug into
- Every CRM your leads land in, usually more than one
- The forms on your site, and where they actually deliver
- Your phone numbers, and whether the calls are tracked at all
- Google Analytics, your hosting and your website exports
- Ad accounts, Google Business Profile and reviews
What comes back
- Twelve months of baseline, quarter on quarter
- How much of your traffic is genuinely attributed, and how much is unknown
- Where the calls come from, and which ones were never recorded
- What a booked job costs you today, by source
- The gaps, ranked by what they are costing you
What you decide from it
- A goal for the coming quarter, written as a number
- The monthly path that reaches it, solved backward
- Which of the three parts that follow are worth buying first
- Whether to run the programme at all, on evidence rather than a pitch
$495, once. Two weeks start to finish. It comes off the one-off build, so if you go ahead the audit has cost you nothing.
Being Straight With You
What the Audit Can and Cannot Tell You Today
We would rather set this out before you pay than explain it afterwards.
What is read straight from the systems
- Your CRM contacts, pipelines and conversions, deduplicated to one record per human
- Website traffic and channel mix from Google Analytics
- Email engagement, social reach and per-post performance
- Everything you have published, and which pages earned traffic
What we compile by hand for now
- Paid ad spend. Google and Meta ingestion is built and waiting on API access, so we pull spend from your accounts directly and reconcile it alongside the dashboard rather than inside it.
- Call source. Where numbers are untracked today, the history simply does not exist. The audit tells you how much is missing, and tracking starts the day it is wired.
- Search rankings and AI citations. Baselined manually at the start, so months two and three have something to move against.
If a number cannot be measured honestly, we say so rather than estimating it and calling it data. That rule applies to the audit and to every month after it.
Two Weeks, and You Will Know
What a booked job costs you by source, how much of your marketing is unattributed, and which gap is worth closing first. Whether or not you do anything else with us.